Google Adwords has become a completely ridiculous system to deal with.  You might remember that I became the victim of the “Google Slap” last summer.

Well, Google gets so much search volume that I was compelled to give it another try.

This time I started a completely new account, new email, different credit card, different computer… even a different IP to set up the account because I wanted to be able to start from scratch with Google.

I followed their guidelines EXACTLY and got a 7/10 quality score for ALL my ads. Here’s what happened:

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38.  Create an autoresponder course on a hot topic.

No one can resist learning about a topic that they’re already interested in… so why not create an autoresponder course on the subject.

Creating an autoresponder course is really easy.  All you have to do is write a report and then break it down into pieces.  Set your autoresponder up to mail out each piece to subscribers one at a time. Read the rest of this entry

E-mail22.  Become a guest author on another website.

If you’re a pretty good writer and can commit to a regular schedule of articles, then becoming a guest author or columnist is a really great opportunity.  You get free publicity and the website you write for gets free content from you… Another win/win!

If you’re really feeling good about your writing, why not extend this idea and ask to become a guest columnist/writer for a print publication?  All they can say is no. Read the rest of this entry

targetaudienceI often hear online business and marketing types talk about how important it is to have a good subscriber list.  In many cases, having a reasonable sized list of responsive subscribers can make the difference in whether your online business succeeds or dies a slow painful death.

You’re heard it before, “The money is in the list.”

What exactly is a list?

Simply put, a “list” is generally a database of subscribers that you contact regularly.  Your form of contact could be direct mail, email, phone, fax, or any other technology available.  For purposes of this discussion, we’re talking about how to successfully build an email list, but many of the strategies below could also apply to other kinds of list building.

Most online businesses create newsletters or ezines to send to their subscriber lists (a method I highly recommend), you can also create email lists in order to disseminate other types of information like website updates, ebooks, email courses, reports, blog posts, etc.  As long as subscribers know in advance what kind of information they’re signing up for, the sky’s the limit. Read the rest of this entry

draft_lens1383245module3044524photo_1209393861speech6The whole idea of blog commenting for traffic has been around for a long time, but you don’t hear too many people talk about the effectiveness of this strategy. Maybe that’s because sooo many people do it all wrong.

So, is blog commenting a smart traffic strategy?

Well, it depends on how you do it. Let’s take a look. Read the rest of this entry

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