How can you really make money using public domain? It’s a question I hear frequently. The short answer is that you can use public domain for anything that you want to use it for. You’re really only limited by your imagination. You can literally chop it up, use it completely intact, create derivative works based on it, combine it with other materials, etc.
Here are eight public domain use ideas to get you thinking:
Apparently a lot of big businesses hit by our economic downturn have turned to email marketing to try to make up some of their lost sales.
I read an article this morning that talks about a brick and mortar company that required it’s salespeople to acquire at least 25% of customers’ email addresses so that they could conduct email marketing.
When the salespeople couldn’t live up to the quotas, they began submitting made up email addresses… and you can guess what happened then.
A few days ago I was lurking on a popular marketing forum where someone asked for autoresponder tips and what they should include in that first autoresponder message after someone signs up for a report. Apparently, this person already had the rest of the messages pre-written through PLR or some other means and they just didn’t know what to write in that first email.
Surprisingly, one particular person answered the call for help by posting a very long sales letter type email template where they repeatedly asked to be whitelisted, were told that they would be receiving many more messages about a particular product, and where they were given a very detailed pitch for their product.
This template was just dripping with pushy salesmenship.
But the guy who posted it claimed that it worked very well for him… go figure! What do I know?
Anyway, the post prompted me to create a post of my own where I outline how I usually go about the whole autoresponder/free report thing… As you might imagine, I go about things a little differently.
Ensuring requested opt-in email is delivered to subscriber inboxes is an increasingly difficult battle in the age of spam filtering. Open and click thru response rates can be dramatically affected by as much as 20-30% due to incorrect spam filter classification. Read the rest of this entry
As you probably already know, personalizing the email subject line with a name increases the response tremendously. It’s something I’ve been doing for years with all my autoresponder messages.
Well, that got me to wondering if it makes a difference exactly where that personalization is placed in the email subject line… so I decided to do some testing.
I tested several of my lists and kept the subject line exactly the same except for the placement of the [firstname]. In other words, I split tested like this: Read the rest of this entry