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A few weeks ago I was talking to a client about his website and had agreed to take a brief look at it to give my overall opinion. I happened to be on my Mac and using the Safari browser at the time, and when I clicked on to the site it was a complete mess!
Tables were skewed, pictures half covered up, the drop down navigation didn’t work, etc.
I actually thought this guy was playing a trick on me — no one would EVER take this site seriously. Read the rest of this entry
I was coaching a new client yesterday who told me a story about how she had spent thousands of dollars on pay-per-click advertising for an affiliate product that she was promoting, yet yielded absolutely no sales.
Of course she was absolutely certain that the affiliate program was ripping her off — She’d actually made sales but they weren’t credited to her affiliate account.
Maybe that was true in her case, I don’t know, but there are also other factors that could explain here lack of affiliate sales. Read the rest of this entry
There’s really no reason to make things complicated when it comes to figuring out what people want, need, and will spend their hard-earned money on. It’s actually really easy when you figure out that there’s really only five things that people really buy and just about everything fits into one of those five categories. Read the rest of this entry
One of the most difficult challenges you’ll face as an online entrepreneur is pricing your products. It’s difficult to strike a balance between pricing it high enough to make a good profit and low enough to make sales.
This is a strategy that a lot of product owners mistakenly try in order to increase sales and gain more customers. It sounds right — lower your price so that your product is less expensive than your competition.
Unfortunately, this strategy almost never works and will actually result in fewer sales, not more.
Read the rest of this entry
Increase your sales — That’s the one sure way to increase your overall income and many online businesses struggle with the whole idea of increasing sales. That’s why I’ve put together a quick and dirty list of some top notch strategies to increase your sales. Read the rest of this entry
