Archive for 'blogging'

Click here to get The Blog Profits BlueprintIn every bloggers life comes a special day – the day they first launch a new blog. Now unless you went out and purchased someone else’s blog chances are your blog launched with only one very loyal reader – you. Maybe a few days later you received a few hits when you told your sister, father, girlfriend and best friend about your new blog but that’s about as far you went when it comes to finding readers.

Here are the top 10 techniques new bloggers can use to find readers. These are tips specifically for new bloggers, those people who have next-to-no audience at the moment and want to get the ball rolling.

It helps if you work on this list from top to bottom as each technique builds on the previous step to help you create momentum. Eventually once you establish enough momentum you gain what is called “traction”, which is a large enough audience base (about 500 readers a day is good) that you no longer have to work too hard on finding new readers. Instead your current loyal readers do the work for you through word of mouth.

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Ch…ch…ch…changes! As you have probably noticed, iMarketingWatch.com has a completely new look!

Although several people warned me not to change our look and feel when the blog is soooo new, I just had to do it. I never liked the stuffy corporate/business feel of the old layout… it just wasn’t me.

I wanted something that more accurately captured my personality, showed a little energy, and looked sharp at the same time. Hopefully I’ve managed to accomplish all of that!

Advice I Received…

It really surprised me the other day when I received several comments on Twitter that blog skins and themes really don’t matter. Here’s one comment:

I spend a lot of time on themes, yet I’m not sure it always matters. Content first baby!”

Although I agree that content is definitely first in a blog, I still think the overall look and feel is important too. In my experience on other blogs and websites, the look and feel of the website contributes significantly to the ROI and conversion rate. In addition, it helps to brand you in your niche, gives your website a distinct personality, and encourages repeat visitors… and who doesn’t want that.

Believe it or not, I had someone else on Twitter suggest that I should just find a blog I liked and copy it!

Obviously, I didn’t follow that one… this blog is completely custom.

More Planned For The Future…

I’ve got lots of plans for the future of this blog… but I’m trying to take it one step at a time, think before I leap into new things here, and take my time to develop it. I’d really like to make this much more of a visitor driven blog. In other words, I’d like to add features you want, add content you’re looking for, and provide the information you really want.

So let me know what you think about the changes I’ve made so far and feel free to tell me what you’d like to see in the future.

I look forward to hearing from you!

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