Complete hype.  You now that, but that’s what got my attention in the first place when I was browsing the Warrior Forum yesterday.

So of course I clicked on the forum post and found out that the post was meant to be sarcastic.  Then I started reading the responses from other Warriors and was completely appalled with the lack of integrity of some of the posters.  The video below is my rant on the subject:

And here is the Podcast of the video (so you can take it to the gym or something instead of being tied to the computer! ;) )

And for those who don’t like audio/video (or the sound of my voice totally annoys you), here’s a rundown of what I had to say:

1.  If you want to make money online, you probably shouldn’t be in the internet marketing niche.

Internet marketing is used in every niche to promote websites, you don’t have to promote internet marketing in order to USE internet marketing.  In fact, every business on and off line is actually in the business of marketing, whether they realize it or not.

In my opinion, it’s much better to be a big fish in a small pond by applying yourself to a small niche rather than being a tiny fish in an ocean of competition… as you are in the internet marketing niche.

Real money is made online by everyday people who find a niche, completely dominate that niche, monetize that niche, profit from that niche, and then move on to a new niche and do the same thing over and over and over again.

2.  Long term income and longevity online comes from being original.

It’s not okay to copy other ebooks and rehash them to make your own product… but you can use other’s work as the inspiration for your own original products.

Rehashing old ebooks isn’t working as well for “gurus” as it used to because the online community is finally starting to wise up.  No one wants to pay $50, $60, $100 for a twenty page report that contains the same information that they could find online with a little searching.

3.  You can’t just throw in the towel when it gets tough!

If what you’re doing isn’t working, you’ve got to track it, analyze it, research it, study it, until you figure out why.  It just doesn’t make sense to repeatedly throw in the towel, start over, and move to something else when you don’t immediately make thousands of dollars online.

Proactive Steps You Can Take:

1. Track and analyze everything on your website so you can determine what’s working and what isn’t for your business.

2. Master a marketing strategy before you move on to another one. In article marketing, for example, you wouldn’t do five or six articles and then move on.  You’d need to do hundreds of articles over months before you could say that that marketing method doesn’t work for you.

3.  Realize that earning substantial revenue online takes time.

4.  Don’t be schizophrenic with your business. Make a plan, stick to your plan, and be consistent with your marketing.  You can’t jump around from idea to idea… you need to focus on one goal at a time.

5.  Find a mentor. Mentors can be extremely helpful in helping you fix whatever might be broken in your business.  In addition, if you can find a mentor in your niche you may be able to piggy back off them and become successful more quickly.

6.  Believe in yourself and don’t let yourself get negative. The world is full of people who try something for a week, claim it doesn’t work, and then tell everyone who will listen that the idea is crap.

Don’t let yourself become one of those people.  Those kinds of people spend their entire lives being victims and blaming others for why they aren’t happy and successful.  Life’s too short for that!

So that’s my big rant for today… what do you think?

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Filed under: Copywriting • Direct Marketing • General Online Business • Other Gurus • Podcasts • Product Creation • SMM • Videos • Working From Home

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