Link building is one of the most important aspects of search engine optimization that you can undertake for your website.  The number and quality of inbound links to your website (your link profile) accounts for 7 out of 10 of the most important factors in determining your search engine rankings according to a report published by SEOmoz.

Here are the top 10 factors with the ones related to links highlighted:

  1. Keyword Use in Title Tag
  2. Anchor Text of Inbound Links
  3. Global Link Popularity of Site
  4. Age of Site
  5. Link Popularity within the Site’s Internal Link Structure
  6. Topical Relevance of Inbound Links to Site
  7. Link Popularity of Site in Topical Community
  8. Keyword Use in Body Text
  9. Global Link Popularity of Linking Site
  10. Topical Relationship of Linking Page

Clearly, link building is hugely important and it’s something that we all need to pay attention to.  That’s why I wanted to tell you about an article written by Wiep Knol over at Wiep.net.  He has compiled a list of  69 link building strategies for 2009 that’s very inclusive and provides a lot of great link building tips.

Here’s how he breaks the list down:

  • 7 internal link building strategies
  • 10 beginner strategies
  • 12 places to submit your site to
  • 12 old school link building techniques
  • 12 ways to make people write about you
  • 12 common business tactics
  • 4 important considerations

Probably my most favorite part of this article is the end…  Advanced Linking Strategies.  It’s my favorite because there aren’t any listed!

“There is no such thing as advanced link building. While this list already sums up quite a few different strategies, I’m pretty sure that you can easily come up with a dozen more, that are specifically suitable for your company or industry.

Eric Ward once said that link building is “one part marketing, two parts public relations, and three parts common sense”. I’d say that link building is 10% basic SEO knowledge, 20% business thinking, 30% creativity and 40% perseverance. Either way, there’s nothing advanced to it.”

Read the entire article at: Link Building Strategies: 69 Solid Tactics For 2009

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Filed under: General Online Business • Other Gurus • Search Engine Marketing • Web 2.0 • Website Design

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