http://imarketingwatch.com Online Business and Marketing Strategies Blog Thu, 18 Dec 2008 16:07:36 +0000 http://backend.userland.com/rss092 en Link building is one of the most important aspects of search engine optimization that you can undertake for your website.  The number and quality of inbound links to your website (your link profile) accounts for 7 out of 10 of the most important factors in determining your search engine rankings ... http://imarketingwatch.com/archives/65 The December edition of Answers eMagazine arrives on virtual newstands today. This month's cover story is, "Santa: Your Marketing Guru." It's a cute article written by a contributing author, but I'm not really digging the whole Santa-as-a-marketing-guru-thing. I think Santa is really just a pawn in an evil plot designed ... http://imarketingwatch.com/archives/64 If you're already selling anything online, this article is going to show you how to add extra revenue you didn't even know you had "hiding" in your site without getting any more visitors. Overlooked Way #1 - An Upsell: If you've been in marketing for any time, you've probably heard of "upsells" ... http://imarketingwatch.com/archives/63 I've been doing some quasi-testing on different blog layout styles to see what kind of layout converts better. The two styles I've been testing are the "magazine" style layout like and the traditional style layout like the one that this blog uses. I wanted to test out the magazine style ... http://imarketingwatch.com/archives/62 This product creation idea is one that you've seen done thousands of times, although you may not realize it... and it's sooo simple! Take an idea that is currently working in one market or niche, adapt it, and move it to a different market or niche. For example, there are lots of ... http://imarketingwatch.com/archives/61 The Black Friday incident at Walmart where a worker was trampled to death and several shoppers where injured was a major topic of discussion at my house, but probably not for the reason you think. If you hear most people talk about it, they sound shocked and saddened by the whole ... http://imarketingwatch.com/archives/60 As you probably already know, personalizing the email subject line with a name increases the response tremendously. It's something I've been doing for years with all my autoresponder messages. Well, that got me to wondering if it makes a difference exactly where that personalization is placed in the email subject ... http://imarketingwatch.com/archives/59 Let me give you a little background before I get to the Floating Window Review. I finally decided to succumb to the will of the marketing Gods and go back to putting pop up subscription forms on many of my websites... which increased my subscription rate by 200% by ... http://imarketingwatch.com/archives/57 Last week I signed up for a second autoresponder account over at 1ShoppingCart.com (my main autoresponder is hosted at Aweber). I had a shopping cart set up through them about a year ago, but have since changed how I take credit cards and canceled the service. So, when ... http://imarketingwatch.com/archives/56 As I got up this morning and realized how long it's been since I posted anything on my blogs, I realized that I really don't like blogging. In fact, in some ways I absolutely hate it. So I'm started asking myself if blogging is really doing anything for ... http://imarketingwatch.com/archives/55