Reviews Archives

The July Issue of Answers eMagazine is finally out and available for your enjoyment (at least I hope you enjoy it!)

In this month’s issue we’ll discuss link trading and find out if it’s worth spending your time on, talk about a killer way to increase your article revenue, and point out some ways that you can actually market your business while helping your child’s school at the same time. 

In addition, I also recently joined Dan Lok’s Insiders Club, so there’s a full review of that little gem as well.  You can get your copy of this months issue anytime at:

http://www.imarketingwatch.com/answers/july2008.pdf

On a personal note… 

The last couple of weeks have been a little rough, but thanks to your many well-wishes and a little help from above I’m well on my way to a full recovery.  Thanks for your concern!

This is just a quick announcement to let you know that the latest issue of Answers eMagazine is done (whew!) and ready for you to read anytime at:

http://www.imarketingwatch.com/answers/may2008.pdf

As you already know, this is a pretty new ezine, so it’s taken me some time to settle in to a format and a system for producing it… I think this is our best issue yet, but I hope you’ll let me know what you think of it!

This month we’ve tackled a variety of topics such as how to profit from your email list, ebook creation strategies, and even business cards for online business.  Oh, I almost forgot… Part 2 of List Building: 62 Super Strategies For Gaining Subscribers is also in this issue.

I’m already hot on the job planning out next month’s issue, so if there is something in particular you’d like to see, let me know!

I’ve always been a big fan of swipe files. It’s taken me over 10 years to develop a reasonable collection of swipe files to help me with my copywriting. For years I’ve collected direct marketing pieces, online sales letters, autoresponder messages, etc. that I thought were particularly effective. I have dozens of file folders full of hundreds of pieces… and I drag it all out and spread it all over the living room and my office when I need to get a little copywriting inspiration.

It’s a huge mess!

You see, whenever I see a direct marketing piece that has a great headline, awesome bullets, a really terrific closing, etc., I keep the entire direct marketing piece so that the part I want to swipe stays in context. I try to keep them organized, but it’s nearly impossible! The real problem is that I can rarely find what I want when I want it.

How frustrating!!! Read the rest of this entry

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