Email Marketing Archives

August Answers eMagazineThis is just a quick note to let you know that I have the August Edition of Answers eMagazine ready and available for your enjoyment (At least I hope you enjoy it!)

In this month’s issue we’ll discuss giveaway events and how to use them to build your email list, talk about how AIDA can help you write your next sales letter, and I reviewed the Top Secret Magic Code. Believe me, you don’t want to miss this review. I’ll give you a hint… it was ugly.

In addition, there’s also a couple of other articles that I think you’ll like, including my take on the American Presidential Election marketing campaigns.

Only subscribers can get current and archived issues, so I hope you’ll subscribe now!
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Email Marketing How much follow up is enoughAfter my last post, When A Guru Loses It… And Takes It Out On His List, I expected to see some changes in the frequency of emails I received from this guy. Well, I can’t see any difference in the amount of junk I’m still getting from him. Some people just don’t learn from their mistakes.

It’s alright though… I just delete them. I only stay subscribed because I find his style of email marketing funny, a little foolish, and full of marketing lessons. In other words, he’s constantly bombarding me with solicitations and I’m using him for inspiration and illustration. (I secretly wish I could tell you who he is… but that would be wrong.)

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I subscribe to a lot of lists in the online business and marketing world as well as competing newsletters in my various niches. I do it so that I can keep on top of what’s going on with my competition, the various industries I’m involved in, and the internet in general… and I suggest that you do it too because it can be very enlightening at times.

I had one of those enlightening moments this weekend where one of the self-proclaimed gurus of internet marketing completely lost it with his list, alienated his subscribers, and probably lost a lot of folks.

Let me set up the story for you and explain how he could have avoided the whole thing…

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Traffic Secrets 2.0I can’t believe how many email messages that I’ve received regarding the new Traffic Secrets 2.0 course due out today at noon… it’s completely ridiculous!

But then again, that’s why John Reese makes so much money with his product launches.

I have gotten every kind of email you can image — everything from the “buy this from me and I’ll give you all these bonuses” to “I’m above all this, but buy it from me anyway” to the pre-written email messages in the affiliate area of the Traffic Secrets website.

Since Traffic Secrets is giving away 51% commission on the course (and there is a pretty heafty pricetag), it’s no wonder that so many affiliates are trying to cash in on a huge payday when it releases.  But I really wonder how many affiliates are going to make any sales… aside from the sale that the affiliate buys himself (or herself). Read the rest of this entry

I’ve been hard at work all weekend, but I finally have the June Edition of Answers eMagazine ready for you to take a look at!

This month we’re taking a look at:

    – How to make your blog more profitable

    – Finishing up the list building series

    – Talking about great places to advertise

    – Exploring how you can get testimonials for your new product… even if it’s in a brand new niche!

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