A few weeks ago I was talking to a client about his website and had agreed to take a brief look at it to give my overall opinion.  I happened to be on my Mac and using the Safari browser at the time, and when I clicked on to the site it was a complete mess!

Tables were skewed, pictures half covered up, the drop down navigation didn’t work, etc.

I actually thought this guy was playing a trick on me — no one would EVER take this site seriously. Read the rest of this entry

I was coaching a new client yesterday who told me a story about how she had spent thousands of dollars on pay-per-click advertising for an affiliate product that she was promoting, yet yielded absolutely no sales.

Of course she was absolutely certain that the affiliate program was ripping her off — She’d actually made sales but they weren’t credited to her affiliate account.

Maybe that was true in her case, I don’t know, but there are also other factors that could explain here lack of affiliate sales. Read the rest of this entry

There’s really no reason to make things complicated when it comes to figuring out what people want, need, and will spend their hard-earned money on.  It’s actually really easy when you figure out that there’s really only five things that people really buy and just about everything fits into one of those five categories. Read the rest of this entry

Last week I spent several days working on copywriting and putting together some new marketing campaigns.  Doing that much pure writing always makes me take special notice the kinds of things that others are putting out there.

And that’s what led to this quick marketing tip.
Read the rest of this entry

Increase your sales — That’s the one sure way to increase your overall income and many online businesses struggle with the whole idea of increasing sales. That’s why I’ve put together a quick and dirty list of some top notch strategies to increase your sales. Read the rest of this entry

Recently, I began promoting a Clickbank affiliate product that claimed to have a conversion rate of 1 in 16.  This product was owned by a reputable entrepreneur and showed documentation that “proved” the conversion rate that they claimed.

As an affiliate, it looked like a good deal.

Just send targeted visitors to the sales page and make one sale for every sixteen or so visitors you send them.

So, I started working on my affiliate marketing campaign for the product.  In this case, I decided to use pay per click(PPC) to promote it.  Here’s why I started with PPC:

Read the rest of this post at www.The-Affiliate-Directory.com (one of my other blogs)

I came across a sales letter today that had a lot of sales page errors in it — so I created a video to show you why it’s important to do your research before you buy an internet marketing product from a self-proclaimed “guru.”

In addition, hopefully this sales letter mistakes video will show you what NOT to do when you create your own sales pages!