A Twitter Newbie Diving In
After all the buzz about how great Twitter is and how some people *get it* and others don’t… I just had to know what there is to *get.*
So this Twitter newbie went on over to Twitter.com and opened an account. I even went so far as to customize my page so it looks nice.
But so far I’m one of those people who just don’t get it… But I have to admit that it’s a little addicting. Read more
Where Harry Potter Really Messed Up
I have to admit, I was really looking forward to Harry Potter and The Half-Blood Prince - due out in November 2008… That was until I heard the astounding news that the Warner Brothers Studio was pushing it back until July 2009.
I call this astounding news because the only reason that I’ve heard sited for bumping it back was so that the studio could make more money.
In other words, they made a killing on The Dark Knight and so they didn’t need a big blockbuster this fall to end out the year… so why not push it back so that they can seed their profits for next year? In addition, the kids are out of school and movies are more accessible to them, and they’ve also got the DVD/Christmas season release to consider.
HUGE mistake.
Let me tell you why I think the studio has really messed up on this one…
Read more
The August Edition of Answers eMagazine Now Available!
This is just a quick note to let you know that I have the August Edition of Answers eMagazine ready and available for your enjoyment (At least I hope you enjoy it!)
In this month’s issue we’ll discuss giveaway events and how to use them to build your email list, talk about how AIDA can help you write your next sales letter, and I reviewed the Top Secret Magic Code. Believe me, you don’t want to miss this review. I’ll give you a hint… it was ugly.
In addition, there’s also a couple of other articles that I think you’ll like, including my take on the American Presidential Election marketing campaigns.
Only subscribers can get current and archived issues, so I hope you’ll subscribe now!
Read more
Email Marketing - How Much Follow Up Is Enough?
After my last post, When A Guru Loses It… And Takes It Out On His List, I expected to see some changes in the frequency of emails I received from this guy. Well, I can’t see any difference in the amount of junk I’m still getting from him. Some people just don’t learn from their mistakes.
It’s alright though… I just delete them. I only stay subscribed because I find his style of email marketing funny, a little foolish, and full of marketing lessons. In other words, he’s constantly bombarding me with solicitations and I’m using him for inspiration and illustration. (I secretly wish I could tell you who he is… but that would be wrong.)
When A Guru Loses It… And Takes It Out On His List
I subscribe to a lot of lists in the online business and marketing world as well as competing newsletters in my various niches. I do it so that I can keep on top of what’s going on with my competition, the various industries I’m involved in, and the internet in general… and I suggest that you do it too because it can be very enlightening at times.
I had one of those enlightening moments this weekend where one of the self-proclaimed gurus of internet marketing completely lost it with his list, alienated his subscribers, and probably lost a lot of folks.
Let me set up the story for you and explain how he could have avoided the whole thing…
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