69 Super Solid Link Building Strategies
Link building is one of the most important aspects of search engine optimization that you can undertake for your website. The number and quality of inbound links to your website (your link profile) accounts for 7 out of 10 of the most important factors in determining your search engine rankings according to a report published by SEOmoz.
Here are the top 10 factors with the ones related to links highlighted:
- Keyword Use in Title Tag
- Anchor Text of Inbound Links
- Global Link Popularity of Site
- Age of Site
- Link Popularity within the Site’s Internal Link Structure
- Topical Relevance of Inbound Links to Site
- Link Popularity of Site in Topical Community
- Keyword Use in Body Text
- Global Link Popularity of Linking Site
- Topical Relationship of Linking Page
Clearly, link building is hugely important and it’s something that we all need to pay attention to. That’s why I wanted to tell you about an article written by Wiep Knol over at Wiep.net. He has compiled a list of 69 link building strategies for 2009 that’s very inclusive and provides a lot of great link building tips.
Here’s how he breaks the list down:
- 7 internal link building strategies
- 10 beginner strategies
- 12 places to submit your site to
- 12 old school link building techniques
- 12 ways to make people write about you
- 12 common business tactics
- 4 important considerations
Probably my most favorite part of this article is the end… Advanced Linking Strategies. It’s my favorite because there aren’t any listed!
“There is no such thing as advanced link building. While this list already sums up quite a few different strategies, I’m pretty sure that you can easily come up with a dozen more, that are specifically suitable for your company or industry.
Eric Ward once said that link building is “one part marketing, two parts public relations, and three parts common sense”. I’d say that link building is 10% basic SEO knowledge, 20% business thinking, 30% creativity and 40% perseverance. Either way, there’s nothing advanced to it.”
Read the entire article at: Link Building Strategies: 69 Solid Tactics For 2009
Make More Money: 3 Overlooked Profit Opportunities on Your Site
If you’re already selling anything online, this article is going to show you how to add extra revenue you didn’t even know you had “hiding” in your site without getting any more visitors.
Overlooked Way #1 - An Upsell:
If you’ve been in marketing for any time, you’ve probably heard of “upsells” or “bumps.” Car dealers are excellent at using this technique. Once you have agreed to buy a car you then go into the finance office. This finance guy is really another place where they try to extract as much money as possible from you; dealer financing, extended warranties, rust coating, a low-jack security system, etc. These additions will normally add as much, or more, profit to the dealer as the original sale.
Christmas Mob Shopping
The Black Friday incident at Walmart where a worker was trampled to death and several shoppers where injured was a major topic of discussion at my house, but probably not for the reason you think.
If you hear most people talk about it, they sound shocked and saddened by the whole ordeal… and it is very sad indeed.
But I’m not shocked at all. In fact, I believe that this kind of behavior is completely predictable. Before you start sending me hate mail, let me explain…
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I’ve Been Blogging All Wrong!
As I got up this morning and realized how long it’s been since I posted anything on my blogs, I realized that I really don’t like blogging. In fact, in some ways I absolutely hate it. So I’m started asking myself if blogging is really doing anything for my business, if there’s better activities I can employ, and if I should continue blogging.
I’ve spent the better part of the last week analyzing my business.
I’ve delved deeply into my stats, tracked where the revenue is coming from, and analyzed my websites and traffic. Here’s what I actually came up with. Read more
October Issue of Answers eMagazine
This is just a quick note to let you know that the October Edition of Answers eMagazine is finished and available. Current subscribers will be sent the download information via email or you can download it directly from the subscribers’ area.
In this month’s issue the Cover Story is about landing pages, what they are, how to use targeted landing pages, and how to write really great landing pages. I’m also running a Special Feature about putting website counters on websites… should you have a counter on your homepage?
In addition, we’ll talk about the difference between reporting and being an expert on your blog, continue our series on tips to increase your conversion rates, and discuss why you should be gearing up for the holidays now.
All in all, it’s a pretty full issue, so I hope you’ll take the time to subscribe to receive your copy now at:
http://imarketingwatch.com/answers/
Humongous Newsletter Mistakes
Newsletters and ezines are a fantastic way to follow up with your target audience and keep your business on the tip of their tongue… so to speak.
Marketing a business with email newsletters can benefit your business because the people who sign up for your newsletter want to hear your message, they are already familiar with your products and services, and you can build a lot of rapport with your target audience through a newsletter. In addition, a well-written newsletter provides you with a tremendous amount of credibility. It puts them in a warm, ready to buy, frame of mind.
Most important of all, however, is that newsletters and ezines can create the additional benefit of generating revenue for your business, provided that you don’t practice any of these humongous newsletter mistakes!
Answers For September
I know it’s a bit late, but after two days of no internet access due to storms and power outages I’ve finally been able to post the September edition of Answers eMagazine.
In this month’s issue we’ve discussed sales letters and I’ve given you some tips on how you can increase your conversion rate, we’ve continued our discussion of giveaway events by talking about how to build profit into them, and we’ve explored how you can choose the right subscriber incentive for your market.
In addition, we’ve got an article about the branding power of article marketing and I’ve put together a step-by-step tutorial on how to upsell while using Clickbank.
Subscribers can get their copy anytime in the subscriber area, as well as download all back issues of Answers eMagazine.
If you’re not a subscriber, but you’d like to become one, you can sign up to get your own copy of Answers at:
http://imarketingwatch.com/answers/
Avoiding The 3 Biggest Pitfalls of Online Advertising
You’ve spent the time, energy and money to create a great website.
You may even be offering a gift to help you build a list.
But there’s one problem … NO ONE is visiting your website.
It’s tough to build a list and get clients when no one is visiting, isn’t it?!
Website optimization can be expensive
Paying someone to optimize your website can be very expensive. And doing it on your own can be a hit-or-miss endeavor.
Free online marketing techniques
Marketing techniques such as writing and posting articles, press releases, or posting comments on blogs and forums are all great ways to drive traffic, but they can be time consuming and can take awhile before they really start driving significant traffic to your website.
Pay-per-click advertising
Google Adwords on the other hand are a great way to instantly drive traffic to your website. In fact, you can write an ad and have it on page one of the search results for your primary keywords in less than 15 minutes.
Just in case you’re not familiar with Google Adwords, they are the paid ads or sponsored listings that show up at the top and right-hand-side of every Google search results page. These ads are called “pay-per-click” ads because while your ad may show many times on the page, you only pay when someone clicks on your ad and goes to your website.
A Twitter Newbie Diving In
After all the buzz about how great Twitter is and how some people *get it* and others don’t… I just had to know what there is to *get.*
So this Twitter newbie went on over to Twitter.com and opened an account. I even went so far as to customize my page so it looks nice.
But so far I’m one of those people who just don’t get it… But I have to admit that it’s a little addicting. Read more
The August Edition of Answers eMagazine Now Available!
This is just a quick note to let you know that I have the August Edition of Answers eMagazine ready and available for your enjoyment (At least I hope you enjoy it!)
In this month’s issue we’ll discuss giveaway events and how to use them to build your email list, talk about how AIDA can help you write your next sales letter, and I reviewed the Top Secret Magic Code. Believe me, you don’t want to miss this review. I’ll give you a hint… it was ugly.
In addition, there’s also a couple of other articles that I think you’ll like, including my take on the American Presidential Election marketing campaigns.
Only subscribers can get current and archived issues, so I hope you’ll subscribe now!
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