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Tagged with: Affiliate Marketing • blogging • keywords • Reviews • SMM • targeted traffic • traffic generation • Twitter
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1.0 out of 5 stars
Very disappointed in Twitter Power
I found the book too basic in some ways, very redundant, and not particularly helpful. An example- lots of stuff on how to gain new followers (none of it particularly original)…
I’ve just gotten into WOM marketing and so I assumed that my knowledge on the subject is limited. After reading this book, however, I came to think that I could be a marketing guru as well. The ideas described in this book could be summarized on three pages and still those pages would not be worth reading! Rules such as: make your message interesting or make it short or make it easy to remember are obvious for all those who are capable to think logically. Others (e.g. Chinese banquet example) are simply ridiculous!
I expected to learn a lot from this book. I learned nothing new. Plus, the book appear to contradict all the rules he lists: it could definitely be shorter and more interesting!
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
4.0 out of 5 stars
A very good Word of Mouth
quick read
A very good Word of Mouth
quick read. The five T’s and the Word of Mouth
Marketing Manifesto is very interesting and simple. Very good insight.
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
This is the third Twitter book I have read and this one was the best by far. In my reading and marking pages, I found at least 50 specific marketing strategies I can use right now. Being an author of 20 books myself, I am a tough critic of these kinds of books. I would give this one my highest recommendation for anyone wanting to learn about Twitter or online marketing in general.
[...]
Review Twitter Power: How to Dominate Your Market One Tweet at a Time:
Twitter Power: How to Dominate Your Mar.. http://tinyurl.com/pro9fk
This comment was originally posted on Twitter
Review Twitter Power: How to Dominate Your Market One Tweet at a Time:
Twitter Power: How to Dominate Your Mar.. http://tinyurl.com/pro9fk
This comment was originally posted on Twitter
3.0 out of 5 stars
Modern update to an old classic
Gives a good perspective on what is word of mouth and the challenge to measure it financially (what is the cost if it is free?).
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
This is an excellent book that should appeal to those without a large advertising budget yet desire to improve awareness of their company or themselves. I was particularly intrigued by the concept that word of mouth marketing is measurable yet cannot be bought. Another takeaway: the honesty of the message fuels the growth of it and improves a company’s potential word of mouth success.
I’d highly recommend this book especially to small businesses in need of getting discovered by the desired audience.
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
4.0 out of 5 stars
Good Book on getting started with Twitter
If you are looking to get tweeting this is the book. Covers the basics in the first few chapters and gets you started.
I was disappointed with Twitter Power, especially after reading the many reviews that claimed this book would reveal many techniques for both beginners and pros alike. For anyone that has been using Twitter for more than a couple weeks, this book is really 101. It seems to be geared towards people that have never heard of Twitter or are just getting started. If that’s the case, this book will help you get your feet wet, but it doesn’t shed light on anything you can’t pick up on your own simply by using Twitter for a few days.
Twitter is real time with instant response in most cases, and you’ll find out what works for you and what doesn’t almost immediately. You can also pay attention to the power players and note their approach. The book just points you to the top users on Twitter anyways. Save your money and do a little homework.
I’ve given an extra star because 10% of author proceeds go towards sustainable long term water solutions in developing areas of the globe.
4.0 out of 5 stars
Good intro to Word of Mouth Marketing – perspective of a Project Manager
If you don’t know much about word-of-mouth marketing, this book is an excellent intro to it. As a Project Manager, I work with several clients in the Sales and Marketing field,…
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
5.0 out of 5 stars
Essential tools and case studies
I received an advance proof to review and participate in a WOM experiment, and I am very excited. This revision of an already amazing book comes at the perfect time.
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
5.0 out of 5 stars
What my mom told me about Twitter!
Well to tell you the truth – my mom did not have anything to tell me about Twitter.
But what she could not tell me, was totally compensated by Joel Comm in his new…
I’ve been following Joel on Twitter for over a year as of writing this. Over that time I’ve seen his Twitter following grow by thousands of followers! Watching this amazing growth and following Joel’s tweets I’ve realized he definitely knows Twitter inside and out. I’m glad he’s finally released all his knowledge and tips into book format.
Just in the the first few chapters Twitter Power covers the basics and potential mistakes I see SO MANY people making with Twitter. It then goes on to cover many other helpful aspects such as how to use Twitter to build your brand, getting help, building a team, applications you can use with Twitter, and more.
I highly recommend reading Twitter power for anyone that uses Twitter and wants to get the most out of it.
Miles Baker
http://www.twitter.com/milesbaker ;
http://www.MarketingWithMiles.com ;
5.0 out of 5 stars
The first book to address business potentials of Twitter
Twitter is an on-line micro-blog that allows users to broadcast their status to followers in 140 characters or less – and Twitter users helped broadcast terrorist attacks and some…
5.0 out of 5 stars
Demystifying Word-of-Mouth
Ahhhhh…..so it’s NOT a good idea to pay people to pretend to like your product? Ahhhh….so buzz is not a mysterious thing? Ahhhh….
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
4.0 out of 5 stars
For a beginner, great. For someone familiar with social media, not so much.
Thanks to the likes of Oprah and all the celebs who are now on Twitter, social media novices are coming to the site in droves. Even my own mother set up an account.
5.0 out of 5 stars
the revised edition is even better
Other reviewers have talked about the first edition. They have pointed out that the book is a quick read, that a number of the ideas are familiar, but that there is a clarity and…
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
3.0 out of 5 stars
A Good Book, But Almost Same Content like Previous Edition
[...]
Thanks for the author’s reply (Read below). It shows that he is a responsible author and deeply cares about the W.O.M. about him and his books.
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
5.0 out of 5 stars
Lots of invaluable information and ideas.
Twitter Power
This book has been very helpful and I have started following Joel on twitter.
5.0 out of 5 stars
twitter power “your way” to successful marketing and collaboration
“twitter power” is a simple yet insightful book on mastering another new Web 2.0 technology – collaborative marketing and socialization through mass communication.
5.0 out of 5 stars
Purchased it Twice – Great Read
I purchased this book when it first hit the shelves – liked it a lot. About 6 months ago, this book became extremely relevant to my job, and I have turned my house upside down at…
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
5.0 out of 5 stars
Twitter Power=Power To The People
Joel has done it again!
I have many reports and eBooks I have read on using Twitter but Joel has hit the nail on the head.
5.0 out of 5 stars
Thank you, Joel
Once again Joel Comm has explained another internet mystery to this techno-moron in a way that I not only understand the process, but can see the potential.
5.0 out of 5 stars
Another winner from Joel Comm
This is the 4th book I’ve read by Joel Comm (including one ebook). I have subscribed to Joel’s blog, his TopOne Report and followed him for quite a while.
I was very satisfied with the nuts and bolts details in this book.The action steps led to measurable results for me and I could see them just as described in the promo for the book. It was everything I expected and had bonus resiurces and historical background as well. This book is a must for any web professional or if you just want to learn about social networking.
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
4.0 out of 5 stars
Lots of information, some marketing background helps
This book is for people with a marketing background (not me), who are new to the world of social media (me).
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
5.0 out of 5 stars
Straight forward and actionable – what more could you ask for?
So important for leaders to have good “actionable” tools to point people towards. This is exactly that.
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
4.0 out of 5 stars
Great Book But Wordy
As an eMarketer, I am well aware of Social Media marketing and Web 2.0 (now 3.0 for a while). This book, however, is a great gathering together of all the ideas around the…
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
5.0 out of 5 stars
Complete, practical, clear and well organized
Even though I am not a fan of the step-by-step kind of things, I really like and recommend this book.
It is complete, practical, clear and well divided.
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
5.0 out of 5 stars
Excellent, useful, hands-on social media book (but not the best for nonprofit marketing professionals)
Out of all the books on Social Media Marketing, I purchased this one because its title seemed the most practical. I was not disappointed.
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
5.0 out of 5 stars
Highly Recommended
This book does a great job at explaining Social Media and how it differs from traditional advertising. It’s a must-have for anyone who is new at this.
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
I had been on the waiting list of Amazon.com for over 3 months waiting for this book to be released and it is exactly what I hoped for. I’m actually only 108 pages through it now as I “peeked” at all the self help guides that the author has in the appendix. I want to jump right in and get it going but Dave’s advice to take your time and learn the hows and whys is so important.
I was not looking for a social commentary on social media but wanted to know the ins and out, nuts and bolts, on how to implement a successful marketable strategy and this book does it.
Only this morning I actually went to the blog and sent an email to the author, Dave, and was surprised that within a few minutes he had responded . Talk about getting more than a book!!
What is so engaging is the author is energetic, evangelistic in his zeal to help others, and willing to share to make this journey easier for others to follow. It’s a step by step guide for an emerging dynamic field which is affecting us now and will do so far into the future.
I’m glad this book exists and is so affordable and even happier the author is willing and able to help us along.
Bob Johnson
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
5.0 out of 5 stars
Great for beginner who want to learn about Social Media Marketing
This book is great for a beginner who tries to come to the understanding of social media. Walking to reader through the book with simple explanation and language step-by-step from…
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com
5.0 out of 5 stars
This Is The Whole Enchilada!
I purchased this book along with The New Rules of Marketing & PR. This book covered more of the “new media” than the aforementioned.
This comment was originally posted on http://imarketingwatch.com/)”>iMarketingWatch.com