Archive for February, 2008

Okay, I hate to criticize a marketing guru like Dan Kennedy… after all, he is touted as being THE MAN by tons of marketing types who really know their business… but what’s with his blog? Read the rest of this entry

If you work from home, as I do, then you know that it’s often difficult to get anything done when the kids are around… especially if your child is very young.  I’m lucky enough to have children that are a bit older, so I’ve actually started putting them to work for me.  They love helping Mommy and I can get a lot done with their help.  

If you have a toddler, however, it can be tough. The article below has some very good ideas for keeping your toddler busy while you work. Read the rest of this entry

Marc Kline has written a really great article called “3 Tips to Optimize Your Email Landing Pages” where he talks about the importance of landing pages to the overall success of your email marketing campaign that you should really take a look at… Especially if you run an email marketing campaign of your own. 

After reading the article, I started looking at my own campaigns with a fresh eye and found some definite improvements to my own landing pages that I could implement.

Links:  How Many? And Where? - Email readers, like web surfers, are ruthless in their decision making. They aren’t going to search around in our email for something to click on, nor are they going to sit and make a drawn out decision on whether or not to click when they see one. Have you ever thought specifically about whether your links are optimized in your messages?

Think of banner ads as the spice in your affiliate diet. Sprinkle them around, but for a heartier helping of sales, you’ll need something more solid! Learn to give your visitors longer, more descriptive pre-sales text. Revamp your affiliate advertising using these simple steps: Read the rest of this entry

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